Color
I love white, but I love color more. I like very pure and neutral ceramics, for example, so I can focus on the shape or the texture, but for items that have a more iconic shape (like a notebook) then it's all about the color and pattern. I have a 6 foot wide painting at home with glossy drips of color, probably about 30 colors...and I have a small piece with irregular white dots on vellum, so delicate you have to put your nose up to the glass.
The above is something I just shot at the shop for a lookbook image. I have a slightly odd palette but this one seems okay to me. Sometimes I sit down behind the counter and it's a little bit of overload, and I have to pull a few things together and make some sense out of everything. Try it yourself, it's fun...happy weekend, we'll see you soon!